师资队伍

张建强

系别:管理科学与工程

职称:教授

联系方式:jqzhang@jiangnan.edu.cn

科学研究:部分学术论文
Jianqiang Zhang, Krista J. Li. Quality disclosure under consumer loss aversion. Management Science, 2021, 67(8): 5052-5069. (UTD24, ABS4)

Krista J. Li, Jianqiang Zhang, Richard Schaefer. Parallel imports of status goods: A strategic analysis of aesthetic design. Production and Operations Management, 2022, 31(5): 2268-2288.(UTD24, ABS4)

Jianqiang Zhang, Qingning Cao, Xiuli He. Contract and product quality in platform selling. European Journal of Operational Research, 2019, 272(3): 928-944. (ABS4)

Jianqiang Zhang. The benefits of consumer rebates: A strategy for gray market deterrence. European Journal of Operational Research, 2016, 251(2): 509-521. (ABS4)

Krista J. Li, Jianqiang Zhang. How does customer recognition affect service provision? International Journal of Research in Marketing, 2021, 38(4): 900-914. (ABS4)

Jianqiang Zhang, Qingning Cao, Xiuli He. Manufacturer encroachment with advertising. Omega, 2020, 91: 102013. (ABS3)

Jianqiang Zhang, Xiuli He. Targeted advertising by asymmetric firms. Omega, 2019, 89: 136-150. (ABS3)

Jianqiang Zhang, Zhuping Liu, Raghunath Singh Rao. Flirting with the enemy: online competitor referral and entry-deterrence. Quantitative Marketing and Economics, 2018, 16(2): 209-249. (ABS3)

Jianqiang Zhang, Zhuping Liu, Weijun Zhong. Attack and defend: the role of targeting in a distribution channel. Marketing Letters, 2016, 27(2): 375-386. (ABS3)

Jianqiang Zhang, Weijun Zhong, Shue Mei. Competitive effects of informative advertising in distribution channels. Marketing Letters, 2012, 23(3): 561-584. (ABS3)

Qingning Cao, Jianqiang Zhang. Gray market's product quality in the circular economy era. International Journal of Production Research, 2020, 58 (1): 308-331. (ABS3)

Qingning Cao, Yuanzhao Tang, Sandun Perera, Jianqiang Zhang. Manufacturer-versus retailer-initiated bundling: Implications for the supply chain. Transportation Research Part E, 2022, 157: 102552. (ABS3)

Jianqiang Zhang, Qinging Cao, Xiaohang Yue. Target or not? Endogenous advertising strategy under competition. IEEE Transactions on Systems, Man, and Cybernetics: Systems, 2020 , 50(11): 4472-4481. (ABS3)

Jianqiang Zhang, Xiuli He, Yueyun Zhang. Peer-induced fairness and personalized pricing in a channel. Journal of the Operational Research Society, 2022, 73(8): 1812-1827.(ABS3)
Jianqiang Zhang, Qingning Cao, Xiuli He. Competitor referral by platforms. Annals of Operations Research, 2021, forthcoming. (ABS3)

Jianqiang Zhang, Qi Liang, Jian Huang. Forward advertising: A competitive analysis of new product preannouncement. Information Economics and Policy, 2016, 37: 3-12. (ABS2)

Boyuan Zhong, Houcai Shen, Jianqiang Zhang, Xing Gao. Agency or wholesale? Retail selling format in the presence of new manufacturer introduction. Electronic Commerce Research, 2022, forthcoming.(ABS2)

Juan Liu, Weijun Zhong, Jianqiang Zhang, Shue Mei. The effectiveness of cross-platform targeted advertising strategy. Electronic Commerce Research, 2023, forthcoming.(ABS2)

Jianqiang Zhang, Weijun Zhong, Shue Mei. Competitive effects of purchase-based targeted advertising. Journal of Electronic Commerce in Organizations, 2012, 10(4): 71-84.(ABS1)

Yan-Xin Chai, Steven Ji-Fan Ren, Jian-Qiang Zhang. Managing piracy: Dual-channel strategy for digital contents. Journal of Industrial & Management Optimization, 2022, 18(4): 3001-3027.(ABS1)

Yan-Xin Chai, Steven Ji-Fan Ren, Jian-Qiang Zhang. The impacts of digital content piracy and copyright protection policies when consumers are loss averse. Journal of Industrial & Management Optimization, 2022, 18(5): 3587-3612. (ABS1)

部分科研项目

国家自然科学基金面上项目:产品质量的个性化披露研究(72171103)
国家自然科学基金青年项目:定向广告悖论及其调节机制研究:基于隐私控制视角(71602078)
教育部人文社科项目:电子商务中的定向广告与用户隐私冲突研究(15YJC630169)


主讲课程:本科生:《预测决策理论和方法》
硕士生:《产业组织理论》
博士生:《系统建模与仿真》

  • 教师简介
  • 科学研究
  • 主讲课程
  • 张建强,教授、博士生导师。东南大学管理学博士,德克萨斯大学奥斯汀分校、印第安纳大学访问学者,江苏省优秀博士学位论文获得者,入选江苏高校青蓝工程优秀青年骨干教师,主持承担国家自然科学基金项目2项、教育部人文社科项目1项、省级及其它项目多项,学术论文发表在Management ScienceProduction and Operations Management等国际顶级期刊上。


    研究方向

    运营管理、供应链管理、大数据与行为建模



    获奖情况

    江苏省第十七届哲学社会科学优秀成果二等奖

    江苏省优秀博士学位论文

    Omega》年度最佳审稿人

    《系统管理学报》年度优秀论文


    社会团体兼职

    管理科学与工程学会理事

    国际信息系统协会中国分会理事

    管理科学与工程学会能源环境管理分会副秘书长

    江南大学国家安全与绿色发展研究院副院长

    国家自然科学基金项目通讯评审专家

    教育部学位中心通讯评审专家

    中国一乡一品产业促进计划技术专家

    Journal of Modelling in Management》副主编

    Frontiers in Communication》客座编辑

    国内外20+权威学术期刊论文评审专家


  • 部分学术论文
    Jianqiang Zhang, Krista J. Li. Quality disclosure under consumer loss aversion. Management Science, 2021, 67(8): 5052-5069. (UTD24, ABS4)

    Krista J. Li, Jianqiang Zhang, Richard Schaefer. Parallel imports of status goods: A strategic analysis of aesthetic design. Production and Operations Management, 2022, 31(5): 2268-2288.(UTD24, ABS4)

    Jianqiang Zhang, Qingning Cao, Xiuli He. Contract and product quality in platform selling. European Journal of Operational Research, 2019, 272(3): 928-944. (ABS4)

    Jianqiang Zhang. The benefits of consumer rebates: A strategy for gray market deterrence. European Journal of Operational Research, 2016, 251(2): 509-521. (ABS4)

    Krista J. Li, Jianqiang Zhang. How does customer recognition affect service provision? International Journal of Research in Marketing, 2021, 38(4): 900-914. (ABS4)

    Jianqiang Zhang, Qingning Cao, Xiuli He. Manufacturer encroachment with advertising. Omega, 2020, 91: 102013. (ABS3)

    Jianqiang Zhang, Xiuli He. Targeted advertising by asymmetric firms. Omega, 2019, 89: 136-150. (ABS3)

    Jianqiang Zhang, Zhuping Liu, Raghunath Singh Rao. Flirting with the enemy: online competitor referral and entry-deterrence. Quantitative Marketing and Economics, 2018, 16(2): 209-249. (ABS3)

    Jianqiang Zhang, Zhuping Liu, Weijun Zhong. Attack and defend: the role of targeting in a distribution channel. Marketing Letters, 2016, 27(2): 375-386. (ABS3)

    Jianqiang Zhang, Weijun Zhong, Shue Mei. Competitive effects of informative advertising in distribution channels. Marketing Letters, 2012, 23(3): 561-584. (ABS3)

    Qingning Cao, Jianqiang Zhang. Gray market's product quality in the circular economy era. International Journal of Production Research, 2020, 58 (1): 308-331. (ABS3)

    Qingning Cao, Yuanzhao Tang, Sandun Perera, Jianqiang Zhang. Manufacturer-versus retailer-initiated bundling: Implications for the supply chain. Transportation Research Part E, 2022, 157: 102552. (ABS3)

    Jianqiang Zhang, Qinging Cao, Xiaohang Yue. Target or not? Endogenous advertising strategy under competition. IEEE Transactions on Systems, Man, and Cybernetics: Systems, 2020 , 50(11): 4472-4481. (ABS3)

    Jianqiang Zhang, Xiuli He, Yueyun Zhang. Peer-induced fairness and personalized pricing in a channel. Journal of the Operational Research Society, 2022, 73(8): 1812-1827.(ABS3)
    Jianqiang Zhang, Qingning Cao, Xiuli He. Competitor referral by platforms. Annals of Operations Research, 2021, forthcoming. (ABS3)

    Jianqiang Zhang, Qi Liang, Jian Huang. Forward advertising: A competitive analysis of new product preannouncement. Information Economics and Policy, 2016, 37: 3-12. (ABS2)

    Boyuan Zhong, Houcai Shen, Jianqiang Zhang, Xing Gao. Agency or wholesale? Retail selling format in the presence of new manufacturer introduction. Electronic Commerce Research, 2022, forthcoming.(ABS2)

    Juan Liu, Weijun Zhong, Jianqiang Zhang, Shue Mei. The effectiveness of cross-platform targeted advertising strategy. Electronic Commerce Research, 2023, forthcoming.(ABS2)

    Jianqiang Zhang, Weijun Zhong, Shue Mei. Competitive effects of purchase-based targeted advertising. Journal of Electronic Commerce in Organizations, 2012, 10(4): 71-84.(ABS1)

    Yan-Xin Chai, Steven Ji-Fan Ren, Jian-Qiang Zhang. Managing piracy: Dual-channel strategy for digital contents. Journal of Industrial & Management Optimization, 2022, 18(4): 3001-3027.(ABS1)

    Yan-Xin Chai, Steven Ji-Fan Ren, Jian-Qiang Zhang. The impacts of digital content piracy and copyright protection policies when consumers are loss averse. Journal of Industrial & Management Optimization, 2022, 18(5): 3587-3612. (ABS1)

    部分科研项目

    国家自然科学基金面上项目:产品质量的个性化披露研究(72171103)
    国家自然科学基金青年项目:定向广告悖论及其调节机制研究:基于隐私控制视角(71602078)
    教育部人文社科项目:电子商务中的定向广告与用户隐私冲突研究(15YJC630169)


  • 本科生:《预测决策理论和方法》
    硕士生:《产业组织理论》
    博士生:《系统建模与仿真》